White Coat Ceremony Toolkit

Congratulations on your upcoming White Coat Ceremony! Each year, the Gold Foundation provides a kit of materials for your school’s ceremony. If there are other materials that would be useful, please let us know at info@gold-foundation.org

Organizations interested in White Coat Ceremonies or other rituals to infuse humanism into care settings and corporate healthcare settings should contact Pia Miller, Senior Director of Strategy and Business Development, at pmiller@gold-foundation.org.

Webinars

Hosting a Virtual Medical School White Coat Ceremony Webinar with the AAMC: White Coat Ceremonies during COVID-19: Tools, Resources, and an Open Forum to Explore Virtual Options

View the webinar recording and download the PPT slides on the website of the Association of American Medical Colleges (AAMC).


Hosting a Virtual Nursing School White Coat Ceremony Webinar with the AACN: A webinar on holding an iconic ritual emphasizing humanism in healthcare in an age of physical distancing.

View the webinar recording and download the PPT slides on the website of the American Association of Colleges of Nursing (AACN).

Keynote addresses

If you are planning a White Coat Ceremony and would like to incorporate a virtual keynote address, please contact Gwen at gtundermann@gold-foundation for the password. There is no cost. The Gold Foundation thanks the Association of American Medical Colleges (AAMC) and the American Association of Colleges of Nursing (AACN) for their support and assistance in creating these addresses. Videos are under 10 minutes, including the keynote address and introductions.

Virtual keynote video for allopathic (MD) medical schools – In this video, Dr. Vivek Murthy, the 19th Surgeon General, New York Times best-selling author of Together, and the 2020 Vilcek-Gold Award for Humanism in Healthcare shares his wisdom with incoming medical schools around the importance of human connection. He is introduced by Dr. RIchard I. Levin, President & CEO of The Arnold P. Gold Foundation; Dr. David Skorton, President & CEO of the AAMC; Dr. Jan Vilcek, CEO & Chairman of The Vilcek Foundation.

Virtual keynote video for osteopathic (DO) medical schools – In this video, Dr. Vivek Murthy, the 19th Surgeon General, New York Times best-selling author of Together, and the 2020 Vilcek-Gold Award for Humanism in Healthcare shares his wisdom with incoming medical schools around the importance of human connection. He is introduced by Dr. Richard I. Levin, President/CEO of the Gold Foundation.

Virtual keynote video for nursing schools – In this video, Rep. Lauren Underwood,a registered nurse and the youngest African American woman to serve in the U.S. House of Representatives, share her inspiring path as a nursing leader and offers her thoughts on the importance of the human connection in healthcare. She is introduced by Dr. Richard I. Levin, President/CEO of the Gold Foundation, and Dr. Deborah Trautman, AACN President & CEO.

Ceremony materials

Program template (Publisher) (InDesign) – add your school’s logo, ceremony speakers, students, and other details, and print at the printing shop of your choice, or save as a PDF to distribute via email or on your website. If you’d prefer a different file format, please email us at info@gold-foundation.org.

White Coat Ceremony slides (PPT) – slides to incorporate into your ceremony. Download the PowerPoint template for your medical or nursing school ceremony.

Signage & logo materials

The 2.5-foot by 8-foot banner can be modified to include your school’s logo and then ordered from VistaPrint or the printing shop of your choice.

2.5-foot x 8-foot “Congratulations on your White Coat Ceremony” banner (InDesign or PDF) – add your school’s logo and print at the printing shop of your choice

Gold Foundation White Coat Ceremony logo (PNG) – for inclusion on your own specially designed program or banner

Media materials

5 marketing tips (PDF) – ideas to promote your ceremony widely and engage with the Gold Foundation through social media

Press release template for medical schools (Word) and nursing schools (Word)
These templates include a quote from Gold Foundation President/CEO Dr. Levin and can be modified for your school and sent to local media outlets, such as local TV stations and newspapers.

Fonts

Source Sans Pro (free download– This open source typeface family is often used in our materials.

Virtual ceremony examples

The Gold Foundation has been impressed and moved by the many different ways schools have implemented virtual White Coat Ceremonies. Here are three wonderful examples. We would love to see other examples; please send video links to Brianne Alcala, AVP of Communications, at balcala@gold-foundation.org.

Columbia University Vagelos College of Physicians and Surgeons opened their virtual 2020 White Coat Ceremony with music and included all students on video at the end waving in their white coats. Dr. Arnold P. Gold was a pediatric neurologist and professor at Columbia, where the first White Coat Ceremony, emphasize the critical importance of humanism in healthcare, was held in 1993.

The University of Toledo College of Nursing held a lovely virtual ceremony in which students were shown each donning their white coats at home.

 

The NYU Long Island School of Medicine held a moving hybrid ceremony in which students attended in person (socially distanced) and donned their own white coats, while family and friends watched through a live stream.